The market moves. Pilcore follows it.
Pilcore continuously updates the prices of the competitors you choose. It compares equivalent rooms, meal plans and conditions to give you a useful benchmark, not just a list of rates.
Pilcore keeps your competitors’ prices up to date, analyses how demand is evolving and recommends a price for every date. You decide when to apply it.
Pilcore connects what happens inside the hotel—occupancy, bookings, cancellations and seasons—with what happens outside: competitor prices and movements. Everything becomes recommendations adapted to your strategy and ready to apply in the PMS.
Pilcore continuously updates the prices of the competitors you choose. It compares equivalent rooms, meal plans and conditions to give you a useful benchmark, not just a list of rates.
It combines occupancy, current bookings, cancellations and sales pace to identify which dates are performing above or below expectations and where occupancy may finish.
Decide whether to drive occupancy, protect rate or balance both goals. Define limits and apply different criteria by season, category, day of the week or event.
See the current price, recommendation, difference, occupancy, market context, confidence and rationale. Understand what Pilcore proposes before making a decision.
Calculating or approving a recommendation changes no prices. The PMS updates only when an authorised person confirms the application. Every change keeps both the previous and new price.
When a recommendation is applied, the PMS preserves the differences and formulas of linked rates. Distribution then continues as configured to the booking engine and active connections.
Pilcore gathers, organises and compares the signals that change every day. Your team contributes its knowledge of the hotel, reviews the proposal and decides whether it fits the business’s real strategy.
When applied, the price moves into the PMS while respecting linked rates, configured distribution and any subsequent work carried out by the team.

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